Monetize Your TikTok Or YouTube Channel In Just 7 Days
Starting a YouTube channel can feel overwhelming, especially if you think you need expensive equipment, high-end editing software, or a big budget. But here’s the truth: you don’t need any of that to get started.
If you’re over 35 and wondering if it’s too late to jump into YouTube, the answer is absolutely not. The key is starting with the right tools—and many of them are free or cost less than $10 per month.
In this guide, I’ll walk you through:
- 4 tools you think you need (but don’t)
- 3 tools that are optional but useful as your channel grows
- 7 essential tools that will actually help you make money on YouTube
Let’s get started.
Tools You Think You Need (But Don’t)
Many beginners believe they need high-end production equipment to compete with big YouTubers. The reality? Most of it is unnecessary when you’re just starting out.
Here are four things you don’t need right away:
- Expensive Camera – A simple smartphone or laptop webcam is more than enough in the beginning.
- High-End Microphone – Your phone’s built-in mic will do just fine for now.
- Top-of-the-Line Computer – You don’t need the latest MacBook or PC to record and edit videos.
- Professional Editing Software – Free tools like Canva or CapCut can handle everything you need.
Instead of getting stuck in “I need the best gear” paralysis, start with what you have. Once you start making money, then consider upgrading.
3 Tools That Are Useful But Not Mandatory
As you grow your channel, investing in a few quality upgrades can help improve your production value.
Here are three tools that will make a difference but aren’t required on day one:
- USB Microphone – A dedicated mic improves audio clarity and is one of the first upgrades worth considering.
- Video Editing Software – Tools like Adobe Premiere Pro or Final Cut Pro can give your videos a polished look, but free alternatives work fine at first.
- Webcam Upgrade – If you’re using a laptop, investing in a good webcam can improve video quality.
The key takeaway? These tools help, but they aren’t deal-breakers. Focus on creating content first.
7 Essential Tools You Actually Need to Succeed
Now, let’s get to the tools that will truly impact your success as a content creator.
1. Smartphone, Laptop, or Tablet
Your primary tool for recording videos. If you have a modern smartphone, laptop, or tablet, you’re good to go. YouTube makes it easy to record, edit, and upload directly from your device.
Tip: Use what you already own. Video quality isn’t as important as clear audio and valuable content.
2. Natural Lighting (Use a Window!)
Good lighting is critical for video quality, but you don’t need expensive lighting kits.
Pro Tip: Sit near a window with natural light. This will give you a professional-looking setup for free.
3. Canva (For Thumbnails & Graphics)
Canva is an essential tool for YouTube success. You’ll use it to:
- Create eye-catching thumbnails (which can increase video clicks).
- Design YouTube banners and graphics.
- Edit simple videos if needed.
Canva has a free version that includes everything you need. The premium plan is optional but useful as you grow.
4. TubeBuddy or VidIQ (SEO & Research Tools)
These tools help you understand what’s trending in your niche and optimize your videos for search.
With TubeBuddy or VidIQ, you can:
- Find keywords that help your videos rank on YouTube.
- Analyze what successful YouTubers in your niche are doing.
- Get suggested video ideas based on demand.
Both tools offer free and premium versions, but the free plan is good enough when you’re starting out.
5. Books (Yes, Really!)
This one might surprise you, but stacking books can help you create stable, high-quality videos without a tripod.
Why does this matter? Because shaky, handheld videos can turn viewers away.
How to use books effectively:
- Place your smartphone or laptop on a stack of books to adjust the height.
- Make sure the camera is at eye level for a professional look.
No need to buy a fancy tripod—just grab some books and start recording.
6. Sales Funnel Builder or Website
If you want to monetize your channel beyond YouTube ads, you need a way to capture leads and sell products.
You can use:
- A website (WordPress, Wix, or Squarespace).
- A sales funnel builder (GoHighLevel, Systeme.io, or ClickFunnels).
These tools help you:
- Build an email list so you’re not 100% dependent on YouTube’s algorithm.
- Sell digital products, courses, or coaching directly from your channel.
Starting cost? Less than $10 per month with most beginner-friendly platforms.
7. Google Suite (Google Docs, Sheets, Drive)
Google Suite is a free tool that makes it easy to:
- Write video scripts in Google Docs.
- Store files, thumbnails, and assets in Google Drive.
- Track content ideas and progress using Google Sheets.
Keeping everything organized helps you stay consistent and focused on creating high-quality videos.
Final Thoughts: Get Started With What You Have
Starting a YouTube channel doesn’t have to be complicated.
You don’t need expensive cameras or professional editing software. You just need:
✅ A smartphone or laptop
✅ A window for lighting
✅ Canva for thumbnails
✅ TubeBuddy or VidIQ for SEO
✅ Google Suite for organization
Most of these tools are free or cost less than $10 per month, so there’s no excuse not to start today.