How To Promote ClickBank Products With Paid Ads

You can launch your first paid ad promoting a ClickBank product and start seeing leads the same day. That is not a promise designed to hype you up. That is the actual timeline Alston walked through step by step in this video, and the reason it works that fast is because of the traffic source he uses: solo ads through a platform called Udimi.

The process is specific. You need to find the right product, build the right landing page, pick a solo ad seller who has produced actual buyer results recently, and then let the email list do the work. Miss one step and you are spending money on clicks that go nowhere. Follow all of them and you have a working affiliate funnel up the same afternoon you start.

What You’ll Walk Out With

  • A system for finding high-converting ClickBank products sorted by current affiliate performance
  • Step-by-step instructions for generating a tracked hop link with a custom traffic source ID
  • A ClickFunnels landing page editing approach that makes your page congruent with whatever offer you are promoting
  • A full walkthrough of the Udimi solo ad platform and how to add your landing page link
  • A three-point checklist for vetting solo ad sellers so you buy from people with active buyer lists
  • An honest look at why solo ad traffic takes a few days to warm up and what to do about it
  • A 10-step launch checklist you can run through the day you set this up
  • A free quiz at finder.platformproof.com that matches you to the right income path based on your budget, skills, and goals

Why ClickBank Plus Paid Ads Is a Beginner-Friendly Starting Point

Most people who try affiliate marketing spend months building a website or a YouTube channel before they ever see a sale. There is nothing wrong with that approach, but it is slow. The paid ads path gives you a faster feedback loop. You pay for traffic, you see who opts in, you follow up with email, and you know within a week whether the offer is working.

ClickBank makes the product side simple. You do not have to invent a product or deal with shipping or customer service. You pick an offer from the marketplace, grab your affiliate link, and every time someone buys through your link, you earn a commission. The marketplace shows you how well each product is currently converting for other affiliates, so you are not guessing blind about what to promote.

The paid traffic source in this system, Udimi, means you do not have to build an audience from scratch either. You borrow someone else’s email list for a flat fee per click. If the right offer lands in front of the right list on the right day, commissions can show up the same afternoon you launched. Alston says this plainly in the video: you can start getting leads and sales as late as later today, if you follow the right process.

Step 1: Finding the Right ClickBank Product

Start at the ClickBank marketplace. From the category menu, go to E-Business and E-Marketing, then click into Affiliate Marketing. At the top right, sort the results by Gravity. Gravity is the score that tells you how many affiliates have earned at least one commission from this product recently. A higher gravity means other people are actively getting results right now.

For this kind of campaign, you want to find something in the business, health, or crypto niche. Alston specifically recommends going into e-business and e-marketing and sorting by gravity once you are in the affiliate marketing subcategory.

You are looking for three things in every product you evaluate: a solid sales page, a low ticket entry price, and an affiliate resources page with email swipes. The sales page matters because you cannot control what happens after your visitor clicks through. If the page is thin or old, the conversion rate will drag down your results no matter how good your traffic is. A video sales letter on the front end is a strong positive signal.

The entry price matters too. For a beginner running solo ads to a cold list, a $17 to $37 product is much easier to convert than a $500 course. People on rented email lists are accustomed to low-ticket offers. You want the math to work: if you pay around 47 cents per click and the product pays you $15 per sale, you need roughly one buyer out of every 32 visitors just to break even. That becomes a lot harder with a high-ticket offer.

The affiliate resources page is where you find your email swipes. These are pre-written emails the product vendor created to help affiliates follow up with their leads. You can copy them directly into your autoresponder, adjust any phrasing you are not comfortable with, and have a full follow-up sequence ready to go before you spend a dollar on ads.

Alston walked through a specific product in this video: Affiliate Bots Version 2. It had a video sales letter on the front end, a $17 to $37 price range, a January 2021 proof section showing recent buyer results, and a full set of email swipes. That combination is exactly what you are looking for. Not every product in the top results will have all of these. The third product Alston checked in the video had no affiliate page at all, so he moved on. Cross out products that are missing any of the three core elements and keep looking until you find one that checks all the boxes.

Step 2: Generating Your Hop Link With a Tracking ID

Once you have picked your product, click the Promote button on the ClickBank marketplace listing. A popup will appear asking for your ClickBank nickname and an optional tracking ID. Do not skip the tracking ID field. This is how you know which traffic source drove a particular sale when you are running multiple campaigns at once.

For this campaign, type something that tells you where the traffic is coming from. Alston used the word “fast” in the video as his tracking ID. You could also use something like “udimi1” or “soloadtest” or any label that will be obvious to you when you see it in your ClickBank reports later. Then click Generate Hop Link and copy the URL that appears. That is your unique affiliate link. Every click goes through that link and is tracked under your account.

Paste this hop link somewhere you can easily find it. You will need it in the next step when you set up your landing page redirect. If you lose it, you can always go back into ClickBank and generate a new one with the same tracking ID.

Step 3: Building and Editing Your Landing Page in ClickFunnels

You are not going to send solo ad traffic directly to the ClickBank sales page. That would waste every visitor who does not buy immediately, and most visitors do not buy immediately. Instead, you send them to a landing page that collects their email address first. Once they opt in, they get automatically redirected to the affiliate offer, and you follow up by email for days or weeks afterward.

Alston uses ClickFunnels for this. ClickFunnels has shareable funnel links so you can import a working landing page template with one click. Alston mentioned in the video that he likes ClickFunnels specifically because of the ability to share these links with others. If you do not have an account, there is a two-week free trial available. Your goal is to have the landing page live before you place your ad order.

The key editing step is making your landing page headline match the product you are promoting. If your page says one number but the product sales page says a different number, that breaks the visitor’s trust the moment they click through. Alston had a landing page template that said “Learn how to make $273.98 per day from the comfort of your own home.” But the Affiliate Bots product page said “How I’m making $417 day commissions right now.” Those two numbers clash.

What Alston did: he took the product headline and adapted it for the landing page. He wrote something like “Learn how one average man is making $417 a day commissions right now.” The message is now consistent. A visitor who reads that landing page headline and then clicks through to the product page sees the same promise and the same number. That continuity keeps people engaged through the funnel instead of triggering the feeling that something does not add up.

You can also swap out the background image to something that matches the product’s theme. If the offer is about working from home, a background image of someone at a laptop in a living room reinforces the message without any additional copy. Small visual details like this add up.

After editing the headline, go into the ClickFunnels general settings for the opt-in page and paste your hop link into the redirect field. As soon as someone enters their email and hits submit, they get automatically sent to the ClickBank sales page. You have the front end covered. Now you need traffic.

Step 4: Adding Your Landing Page to Udimi

Udimi is a solo ad marketplace. A solo ad is when you pay someone with an email list to send an email to their subscribers that promotes your offer. The list owner writes the email and delivers it. If someone clicks the link in that email and lands on your page, that counts as one click you paid for. If they opt in, they join your email list. If they buy, you earn a commission from ClickBank.

The first thing to do inside Udimi is add your landing page so it is ready to select when you place an order. Go to the Add Texts section in your Udimi account and click Add New Link. Paste in the URL of the landing page you just built in ClickFunnels. Give the link a name that identifies the offer, like the product name you are promoting. Alston named his link “Affiliate Bots” in the video so he could find it instantly during checkout. Click Save. That is it. The link is now stored in your account and you can select it from any seller’s order page.

Step 5: Picking a Solo Ad Seller Who Has Real Buyers on Their List

This is the step most people skip and then wonder why they spent $200 and got zero sales. Not all solo ad sellers are equal. Some have active buyer lists full of people who have purchased products online. Others have lists stuffed with people who opt into everything but never actually spend money. You need to find sellers in the first group.

In Udimi, go to Find Sellers. Set your max price filter around 70 percent. Set the “Got Sales” filter to 40 percent. That second filter shows you only sellers where at least 40 percent of their recent buyers have reported getting actual sales from the traffic they purchased. You can push this to 50 percent to narrow it further.

Set your niche to Marketing since ClickBank affiliate marketing offers fall into that category. Now you will see a filtered list of sellers. Before you order from anyone, open their profile and look at three specific things.

  • Where is the traffic coming from? You want to see 95 percent or higher from Tier 1 countries, meaning the United States, UK, Canada, Australia, and New Zealand. These subscribers have the income and the credit cards to buy things online. Tier 2 and Tier 3 countries produce clicks but not many buyers.
  • What do the reviews look like? Look at the ratio of positive to negative ratings. Alston showed a seller named Joe in the video with 214 positive ratings and only 5 negative. Read the written reviews too, since some will mention whether the buyer actually received sales from that particular order.
  • When was their most recent buyer-reported sale? This is the freshness signal. Joe, the seller Alston looked at first, had a sale reported on March 19, 2021, which was the day before Alston recorded the video. That tells you Joe’s list is currently active and responsive. If the most recent sale was six weeks ago, the list may have gone cold.

Alston also reviewed a seller named Muhammad. Muhammad had 102 positive ratings and one negative. One hundred percent of his traffic came from Tier 1 countries, with one hundred percent United States. He offered a ten percent over-delivery, meaning if you order 100 clicks, he sends 110 at no additional cost. His most recent buyer-reported sales showed activity on March 14, 15, 16, and 17, four consecutive days in a row. That kind of recent consistency tells you the list is healthy and responding.

A third seller Alston browsed had 1,208 positive reviews and only three negative reviews, one of the strongest ratios on the platform at the time. That seller’s minimum order was 100 clicks and the maximum was over 1,000. The order start date shown on the listing changes depending on how many clicks you request and when you place the order. For a 100-click order, Alston saw a start date of March 21, which was two days out. That is a typical turnaround for a smaller order.

Step 6: Setting Your Filters and Placing the Order

Before you add any seller to your cart, look at the filtering options on their order page. You will see several toggles. Two of them matter most for a ClickBank campaign.

The first is the Top Tier filter. Turn it on. This tells the seller to send your email only to their Tier 1 subscribers. Without it, the seller may mix in Tier 2 and Tier 3 contacts to fill your order faster. You want the most targeted traffic possible, even if it means a slightly smaller pool of recipients.

The second is the Prime filter. This adds an extra layer of analysis to screen out bot clicks before they reach your landing page. Traffic from automated bots looks real in your click count but produces zero opt-ins and zero sales. Turning on Prime reduces that kind of waste. Alston mentioned he likes to turn on both Prime and Top Tier before placing any order.

For a first campaign, Alston recommends starting with 100 to 200 clicks rather than jumping to a large order right away. The reason is that you want to measure your opt-in rate before you commit more budget. If 200 people visit your landing page and none of them enter their email address, something is wrong with the page, the offer, or both. If 40 to 60 of them opt in, that is a solid start and you have real data to work with when you scale.

Select your landing page from your saved Udimi links, turn on Top Tier and Prime, choose your click quantity, and complete checkout. Once the order is placed, the seller handles the email send on their end. You wait for the clicks to arrive, watch your opt-in numbers, and let your follow-up sequence run automatically through your autoresponder. The email swipes you copied from the affiliate page earlier are doing the selling for you at that point.

Not sure if paid ads and solo ads are the right starting point for you?

Take the free quiz at finder.platformproof.com and get a personalized recommendation based on your budget, skills, and goals. Two minutes. Honest answer.

Honest Drawbacks: What to Know Before You Spend Money on Solo Ads

Alston addressed this directly in the video and it is worth slowing down on because a lot of people get burned here. Solo ad traffic is made up of people who have already opted into many other email lists. These are what the industry calls serial opt-iners. They will give you their email address because they are used to doing it. But they are not necessarily ready to buy right away, and some of them never will be.

This means your email follow-up sequence matters more than most people expect going in. You cannot just add someone to your list and send them one email about the product and expect a flood of commissions. You have to warm them up. Remind them of the problem the product solves. Share context about why the solution is real. Give them a reason to trust you before you ask them to spend money on something.

The conversion rate from solo ads is generally lower than from an audience that already knows you. You might get 50 opt-ins from a 100-click order and see only one or two buyers in the first week. Over the next two to three weeks, a few more might convert as you continue your email sequence. Others will unsubscribe without ever buying. Alston is explicit about this in the video: manage your expectations, do not automatically assume that because you spent $200, you will immediately see leads and sales. Sometimes it happens fast. Often it takes a few days to build.

The right frame for a first solo ad campaign is that you are buying data as much as you are buying sales. After one campaign, you will know your opt-in rate, your cost per lead, your cost per sale, and roughly how many follow-up emails it takes for your list to convert. That data makes every campaign after this one cheaper and more effective.

A 10-Step Launch Checklist for Your First ClickBank Paid Ads Campaign

  1. Go to ClickBank, click into E-Business and E-Marketing, select Affiliate Marketing, and sort results by Gravity.
  2. Open the sales page and affiliate page for two to three top results. Look for a video sales letter, a $17 to $37 price point, and an email swipes section with current content.
  3. Click Promote on your chosen product, add a tracking ID (for example, “soload1”), and copy your hop link.
  4. Open ClickFunnels, import or open a capture page template, and edit the headline to match your product’s core promise. Make sure the number or result on your landing page matches what is on the product’s sales page.
  5. Go into the general settings of your opt-in page and paste your hop link into the redirect field so visitors get sent to the offer automatically after entering their email.
  6. Copy two to three email swipes from the product’s affiliate page into your autoresponder. Schedule them for Day 1, Day 3, and Day 5 after someone opts in.
  7. Log into Udimi, go to Add Texts, click Add New Link, and paste your landing page URL. Name it after the product and save it.
  8. Go to Find Sellers in Udimi. Set max price to 70 percent and Got Sales to 40 percent or higher. Set niche to Marketing.
  9. Open three to five seller profiles. Check Tier 1 traffic percentage, positive-to-negative review ratio, and date of the most recent buyer-reported sale. Choose a seller who scores well on all three.
  10. Select 100 to 200 clicks, turn on Top Tier and Prime filters, choose your saved landing page link, and complete checkout. Monitor your opt-in rate daily and review your ClickBank stats after seven to ten days.

Breaking Down the Math: What the Numbers Actually Mean

It helps to run the numbers before you spend anything so there are no surprises afterward. Here is a realistic example based on the figures Alston mentioned in the video.

Seller Joe charged 47 cents per click. If you order 200 clicks from Joe, that is $94 in ad spend. If your landing page converts at 30 percent (a reasonable opt-in rate for a solo ad campaign with congruent copy), you get 60 leads. Those 60 people go onto your email list and get redirected to the sales page immediately, then receive follow-up emails over the next week or two.

Affiliate Bots Version 2 was priced at $17 on the front end with an upsell at $37. If the product pays a 75 percent commission (a typical ClickBank rate for low-ticket offers in this niche), each front-end sale puts roughly $12 to $13 in your pocket. If you get two buyers out of 60 leads in the first two weeks, that is $24 to $26 in commissions from a $94 ad spend. You are not profitable yet, but you have 60 people on your email list who you can keep marketing to at no additional cost.

Over the next 30 to 60 days, if five of those 60 people eventually buy, your commission total crosses the $60 mark and you are approaching break even. The key insight here is that solo ad campaigns are not typically one-hit events. The email list you build is the actual asset. Once someone is on your list, you can promote this product or other ClickBank offers to them for free, indefinitely. The $94 you spent is the cost of building that list, not just the cost of making one day’s worth of sales.

Find Your X

Solo ads and ClickBank are one path into affiliate marketing income. They work well for people who have a small upfront budget, want fast feedback on whether an offer converts, and are willing to build an email list and follow up consistently. But they are not the only path, and they might not match where you are right now in terms of budget or skills.

If you want a clear answer on which income method fits your actual situation, the free quiz at finder.platformproof.com will give you a personalized starting point. Answer a few honest questions about your time, budget, and skills, and you will get a specific recommendation you can act on today. It takes two minutes.

Frequently Asked Questions

How much does it cost to start promoting ClickBank products with paid ads?

A starting solo ad campaign on Udimi runs from about $40 to $100 for 100 to 200 clicks, depending on the seller’s price per click. In the video, one seller charged about 47 cents per click, which puts a 200-click order at roughly $94. You also need a ClickFunnels account or another landing page builder. ClickFunnels offers a two-week free trial, so your out-of-pocket startup cost for your first test can be kept close to just the solo ad spend itself. Budget $100 to $200 total as a realistic test for your first campaign.

What is Gravity on ClickBank and how high should it be?

Gravity is a score that estimates how many different affiliates have earned a commission from a product in the last 12 weeks. Higher gravity means more affiliates are currently making sales. There is no single correct number to target, but for a beginner using solo ads, products with gravity scores in the range of 20 to 100 are a reasonable starting zone. Very high gravity (above 200) can indicate strong conversion rates but also more affiliates competing for the same audience on solo ad lists.

Do I need a website to run this system?

No. The system in the video uses a ClickFunnels landing page, not a traditional website. ClickFunnels hosts the page on its own servers. You do not need to buy a domain, set up hosting, or configure WordPress. The two main tools are ClickFunnels for the capture page and Udimi for the traffic. Both are accessible without owning a website of your own.

What is a Tier 1 country and why does it matter for solo ads?

Tier 1 countries are generally the United States, United Kingdom, Canada, Australia, and New Zealand. People in these countries typically have credit cards, reliable internet access, and a history of purchasing products online. When you order solo ads, you want the traffic to come from Tier 1 subscribers because they are the most likely to buy the ClickBank offer you are promoting. Tier 2 and Tier 3 traffic fills your click count but produces far fewer buyers.

How do I know if a solo ad seller is worth buying from?

Alston checks three things in the video: first, how much of their traffic is from Tier 1 countries (look for 95 percent or higher); second, their positive-to-negative review ratio (something like 214 positive to 5 negative is strong); and third, when their most recent buyer-reported sale was (within the past few days is ideal). A seller who scores well on all three is worth testing. One who has great reviews but no recent sales could mean their list has become less responsive.

What is over-delivery and why do some Udimi sellers offer it?

Over-delivery means the seller sends you more clicks than you paid for. If you order 100 clicks and the seller offers a 10 percent over-delivery rate, you receive 110 clicks at the same price. It signals that the seller has a large enough list to give buyers a bit extra and is willing to do it as a goodwill gesture. Muhammad, one of the sellers Alston reviewed in the video, offered a 10 percent over-delivery along with 100 percent Tier 1 traffic and 100 percent United States visitors.

How long does it take to see results after placing a solo ad order?

Opt-ins can show up the same day the seller sends the email, especially if they deliver immediately after checkout. Sales tend to take longer. Alston is upfront in the video that results can take a few days or even a couple of weeks, not a few hours, for sales to appear. Some list members open emails days after they were sent. Others need multiple follow-up emails before they decide to buy. Give any campaign at least one to two weeks before drawing firm conclusions about whether the offer is converting.

What should I do if I get opt-ins but no sales?

First, check your email follow-up sequence. If you only sent one email, send more. Most solo ad subscribers need several touchpoints before they decide to buy anything. Second, review whether your email swipes match what the product actually delivers. A disconnect between what the emails promise and what the sales page shows will stall conversions. Third, open the sales page yourself as if you were a new visitor and honestly evaluate it. If the page feels weak or dated, the right move may be to swap to a different ClickBank product with a stronger sales page rather than continuing to buy traffic for an offer that cannot close.

Read Next

Solo ads are one paid traffic option for ClickBank promotions, but they are not the only one. If you want to see how the same ClickBank affiliate model works with a different platform that gives you more control over audience targeting, the next post walks through the full Google Ads approach step by step.

How To Promote ClickBank Products With Google Ads (Step-by-Step)

Sources

  • ClickBank marketplace: clickbank.com
  • Udimi solo ad platform: udimi.com
  • ClickFunnels landing page builder: clickfunnels.com
  • Affiliate Bots Version 2 (example product referenced in the video, January 2021 proof section): ClickBank marketplace listing
  • Alston Godbolt, “How To Promote Clickbank Products With Paid Ads 2021,” YouTube: youtu.be/zbVn0gOTaME

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Helping 1 million working adults make their first $3,000 online with the skills they already have. Alston Godbolt, Platform Proof.