I handed a stranger $66 to write a 3,000-word blog post for me. What came back read like someone had written it in another language, run it through Google Translate, then fed it through a word spinner just to cover the tracks. I had a knee injury that kept me off my desk chair, I had a publishing schedule to hit, and I figured a writing service like iWriter was the obvious shortcut. It was not.
This is my honest account of ordering three articles from iWriter at the Elite Plus tier, what I paid, what I received, how long I spent fixing the two bad ones, and whether I will ever pay for freelance blog content again. I also share where my traffic and earnings actually stood at that point in my Project 24 build, because context matters when you are thinking about outsourcing costs against your real revenue.
What You’ll Walk Out With
- A clear-eyed look at iWriter’s pricing tiers and what Elite Plus actually delivers
- The step-by-step experience of ordering articles, from submission to the pending-forever problem
- Why two out of three articles were worse than what I would have written myself
- The real time cost of outsourcing badly: outline time plus fixing time versus just writing it yourself
- What the one good article taught me about how to judge a writing service
- Real traffic and earnings numbers from a Project 24 niche site mid-build
- How to find the right platform to monetize skills you already have, without paying for content someone else will spin out for you at finder.platformproof.com
Why I Tried iWriter in the First Place
At this point in my Project 24 build, I was working toward 100 blog posts and 30 YouTube videos for my primary niche site. That content volume is what Income School recommends to hit consistent organic traffic, and I had been making steady progress. Then a knee injury took me out of my desk chair. I could not sit and type comfortably for any meaningful stretch, and I did not want to lose weeks of momentum.
iWriter had come up repeatedly in the communities and forums I follow. Multiple people recommended it as a reliable way to outsource blog content at scale. My thinking was straightforward: pay for three articles, stay on schedule, get back to writing myself once my knee healed. That was the plan.
I ordered two staple posts and one response post. In the Income School model, a response post is around 1,500 words and answers a direct question. A staple post is the heavier content, around 2,500 words, that covers a topic in depth. The staple posts carry more traffic potential, which is exactly why the quality gap hurt so much.
How iWriter Works: The Setup Process
When you sign up for iWriter and log into the back end, you create a writing request. For blog content, your tier options are Premium, Elite, or Elite Plus. You do not have the option to pick a Standard writer for blog posts. You fill out the topic, the word count, any instructions you want the writer to follow, and you submit.
Before I submitted anything, I spent close to an hour building detailed outlines. Every article had 10 to 15 subheadings with notes under each one. I had read the standard advice about iWriter: if you want anything useful, you have to hand the writer a roadmap. You cannot drop a vague title and expect quality output. So I treated each request like a proper content brief, spelling out exactly what each section should cover.
Once you submit the request, the article sits in a pending state. It just says pending. There is no progress indicator, no estimated turnaround, no communication that a writer has picked it up. I watched it for days, nervous that nothing was happening. Then without any notice the status flipped to being written, and shortly after that the finished article appeared for review. The whole process felt opaque, which is unsettling when you have paid upfront and have no clear refund path.
That refund issue is real. iWriter does not clearly explain what happens if you want your money back before a writer accepts the job. If a writer is already working on your article, you appear to be committed. I could not find a refund policy stated anywhere on the site. That means any money you load into your account to pay for articles is essentially locked in.
Elite Plus: What You Pay For
I went with Elite Plus because I wanted at least decent content. I did not expect professional journalism. I expected writing that was readable, grammatically correct, and would not embarrass the site. Elite Plus is the highest tier available on iWriter, which in theory means you are getting the platform’s most vetted and capable writers.
Here is what I paid. The response post, ordered at 2,000 words through Elite Plus, came to $44. The two staple posts were each ordered at 3,000 words, also Elite Plus, at $66 each. I did not submit all three at once. I staggered them across three days, partly because I wanted to see the first result before committing fully. That decision did not save me anything in the end because I had already loaded the funds into the account.
In total, between the three articles, I spent well over $100 on outsourced content. At a point in the build where my total revenue was a few dollars, that is a meaningful expense. If the content had been strong, it might have been worth it as an investment in publishing velocity. It mostly was not.
The Three Articles: Two Disasters and One Win
Let me walk through what came back for each of the three articles, because the pattern tells you something useful about how iWriter works in practice.
The first article I received was bad. Not slightly below expectations. Noticeably, obviously bad in a way that was hard to ignore on the first read. My honest self-assessment is that I write at an average level. I am not claiming to be a great writer. But this article was worse than what I produce on my worst day. The most charitable explanation for what the writer did is that they wrote the piece in their native language, ran it through a translation tool, and then fed the translation through a word or paragraph spinner to obscure the origin. Word spinners are tools that swap words for synonyms or rearrange sentences so the output looks unique. The result is text that is grammatically fractured and rhythmically strange. You can feel that something is off even if you cannot immediately identify what it is.
The tell was the word “the.” It appeared approximately every other sentence in ways that made no sense for the context. Grammar errors were scattered throughout. The article did not flow. Reading it felt like reading a draft that had been put through a blender.
The second article came back in a similar state. Same writer, based on the pattern of errors. “Through” and “though” were mixed up repeatedly throughout the piece. The same non-native rhythm, the same sense that every sentence had been processed through multiple tools before landing in my dashboard. Two of the three articles, including the $66 staple post, came from the same place.
Then the third article came back and it was actually good. Average to slightly above average, which in this context felt like a revelation. There were a few grammatical issues but they were the kind you would catch in a normal editing pass. The piece flowed. You could tell the writer was either a native English speaker or had a native speaker review it before submitting. That one article gave me a glimpse of what Elite Plus is supposed to deliver. The problem is that two out of three did not deliver it.
What the Bad Articles Actually Cost Me
Here is where the math gets uncomfortable. To fix the 3,000-word article that came back badly written, I spent roughly half the time I would have spent writing a 3,000-word article from scratch. That is not a savings. That is a full editing job on content you did not write, which is arguably harder than writing fresh because you have to follow someone else’s structure while correcting their problems.
Add to that the time I spent upfront. I put about 45 minutes to an hour into building the outlines and content briefs before I submitted anything. That time was not wasted in the sense that I would have needed to outline the articles anyway, but it means my total investment in each article included the brief time, the payment, and the editing time on the back end. When you add all of that up for the bad articles, I would have been better off just writing the articles myself, even with a knee injury slowing me down.
The frustrating part is that outsourcing is supposed to free up your time. You pay someone else so you can direct your energy elsewhere. When the output requires a full revision pass, that promise breaks down entirely. You end up doing two jobs: paying for a first draft and then writing a second draft on top of it.
The One Good Article and What It Tells You
I want to be fair to iWriter here. The third article was good. I posted it without major changes beyond a light editing pass. If every article had come back at that level, my conclusion would be completely different. I might have written a positive review. I might still be using the service.
But that one good article also illustrates the core problem with iWriter’s model: you are essentially rolling the dice on which writer picks up your request. You have no ability to request a specific writer before your first purchase from them. You cannot filter by native language. You set your tier level, you submit, and you wait. If a strong writer picks it up, you get a strong article. If a writer who relies on translation tools picks it up, you get what I got twice.
For someone building a content site where every article needs to hold up to Google’s quality evaluation, that inconsistency is a serious problem. One bad article does not kill a site, but it eats your time and your budget on content you cannot confidently publish without doing significant repair work first.
Not sure which platform fits the skills you actually have?
Answer seven questions and get a specific starting point at finder.platformproof.com.
My Earnings Update: $4.15 and Climbing
At the time I recorded this, my total online earnings from the niche site stood at $4.15. That breaks down to $3.53 from Google Adsense and $0.62 from an Amazon affiliate commission on a product someone bought through one of my links. Neither number is impressive on its own. Together they tell me the site is doing what it is supposed to do at this stage: generating real clicks, real ad impressions, and real affiliate traffic.
In the Project 24 community, the first milestone is called Pizza Day. It is the moment your earnings hit five dollars, the price of a pizza. I was 85 cents away from Pizza Day when I recorded this. Based on the trajectory at that point, I expected to hit it sometime the following month. That is not fast money. It is also not surprising for a site at 72 blog posts that had only started gaining traction in the past few months.
One thing I had acknowledged in an earlier video: I did not niche down far enough when I started. That broader topic selection was likely part of what was holding the site back from faster revenue growth. A tightly focused niche tends to build topical authority more quickly, which moves the needle on rankings faster. I knew I had that working against me, which made the content quality issue with iWriter sting a little more.
Traffic Is Climbing: The Google Analytics Numbers
Despite the outsourcing frustration, the traffic trend was moving in the right direction. Here is what the Google Analytics data looked like at the midpoint of March, when I was recording this update.
For the first 16 days of March: 314 total pageviews, 291 unique pageviews, an average session duration of 1 minute and 49 seconds, and a bounce rate of 89 percent. For context, in all of February I had 446 total pageviews and 382 unique pageviews. Dividing February’s numbers across 28 days gives roughly 16 pageviews per day. The March pace through the 16th was running closer to 20 pageviews per day. A slow climb, but a real one.
The bounce rate at 89 percent sounds alarming if you are used to hearing that bounce rates should be low. For a niche content site where most visitors land on a single article, read it, and leave satisfied, high bounce rates are normal. The metric that matters more at this stage is whether pageviews per day are trending up month over month, and they were.
452 Keywords and What It Means
The Google Search Console data at that point showed the site ranking for 452 keyword phrases. If your site shows up in Search Console for a phrase, it means Google has indexed your content and placed it somewhere in the results for that search query. Out of the 452 phrases, over 250 were ranking in the top 100 positions. I estimated closer to 300 to 350 of them were in the top 100 when I looked more carefully at the breakdown.
Why does this matter? Because ranking in the top 100 means Google is at least considering your content as a relevant result. Getting from position 50 to position 10 is easier than getting from unranked to position 50. The foundation was there. The first 35 articles I published ran from September 7 through October 24. I had spent most of January and February adding the next 30-plus articles on top of that base. The site was starting to build the keyword footprint that drives consistent traffic growth.
Honest Drawbacks of Using Content Writing Services
If you are considering a writing service for your own niche site, here are the real drawbacks worth weighing before you pay.
Quality is inconsistent even at the highest tiers. Paying for Elite Plus does not guarantee you will get an Elite Plus writer. You get whoever picks up your request. That randomness is built into the model.
The refund policy is unclear. I could not find a clear explanation of what happens to your money if you want to cancel. If you fund your account and later decide the service is not working for you, that money may not be easily recoverable.
Detailed outlines are mandatory, not optional. If you submit a loose brief, you will get a loose article. But building a detailed outline takes close to an hour per article. That time is not refunded to you if the article comes back needing significant repairs.
The pending period is anxiety-inducing. There is no transparency about when or whether a writer has picked up your request. For someone managing a publishing calendar, that uncertainty adds friction.
Word spinners and translation tools are used by some writers. Even at premium tiers, some writers appear to translate from their native language and then use spinning software to obscure the origin. The output is technically words on a page but it is not publishable content without substantial editing.
The economics only work if the content is good. At $66 for a 3,000-word article, the price sounds reasonable for outsourcing. But if you spend an additional two hours editing that article, the effective hourly cost of that outsourcing decision climbs quickly. And if the article still does not rank because the quality signals are weak, you have spent that money for nothing.
Find Your X
If you are building a content site or a side income and you are trying to figure out where your energy is best spent, the question is not just whether to outsource. It is whether you are building on the right foundation for how you actually want to work. Not every path to online income requires you to publish 100 blog posts. Some paths fit your existing skills so well that you can build faster without any outsourcing at all.
The Platform Proof Finder asks you seven questions about your situation and tells you which specific platform and model fits your skills right now. It takes about two minutes and gives you a starting point that matches your actual life. Try it at finder.platformproof.com.
Frequently Asked Questions
Is iWriter worth it for niche site content?
Based on this experience, it depends heavily on which writer picks up your request. At Elite Plus, one out of three articles came back at a quality level worth publishing with minor edits. The other two required significant time to fix. If you are building a niche site where content quality directly affects your search rankings, that hit rate is a problem. You would likely get better results by writing the content yourself or spending more to hire a vetted freelancer through a platform where you can review samples and build a relationship with a specific writer.
How much does iWriter Elite Plus cost?
For a 2,000-word article at Elite Plus, the price was $44. For a 3,000-word article at Elite Plus, the price was $66. These are the figures from this specific order. iWriter’s pricing can change, and the final cost depends on the word count you request. For blog posts, the available tiers are Premium, Elite, and Elite Plus. Standard writers are not available for blog content through iWriter.
How long does iWriter take to deliver articles?
There is no clearly stated turnaround time on iWriter. After you submit a request, the article sits in a pending state with no visible progress. At some point the status changes to being written, and then the article appears for review. The process took several days in this case. There is no way to message the writer directly or check on progress during that time. If you are working against a content calendar, that opacity is a real issue.
Does iWriter offer refunds?
iWriter does not clearly advertise a refund policy. Based on this experience, once you have funded your account and a writer has accepted a job, it is not obvious that you can recover that money if you are dissatisfied with the output. If you are thinking about trying iWriter, be aware that your initial deposit may be effectively locked in. Review their current terms before committing significant funds.
Do iWriter writers use word spinners?
Some do, at least based on the output from two of the three articles in this order. The signs were consistent: writing that appeared translated from another language, with unusual word choices, grammatical patterns that did not follow normal English flow, and sentences that felt rearranged rather than written. Word spinners swap words for synonyms or restructure sentences to create the appearance of original content. The result reads as fractured and unnatural. It is detectable by any careful reader and would not meet the quality threshold Google looks for in niche site content.
What is the Project 24 content strategy?
Project 24 is a niche site building course and community from Income School. The strategy centers on publishing a large volume of well-researched content across two article types: response posts, which are shorter pieces (around 1,500 words) that answer specific questions, and staple posts, which are longer (around 2,500 words) and cover topics more comprehensively. The goal is to hit 100 blog posts and 30 YouTube videos for a site before expecting significant traffic. Traffic typically takes six months to a year to build meaningfully, which is why content quality matters so much in the long run.
How much can you realistically earn in year one of a niche site?
In year one, most niche sites earn very little. The first milestone in the Project 24 community is called Pizza Day, which is your first five dollars in earnings. Many sites do not reach meaningful ad revenue until month nine or beyond, and affiliate income depends heavily on whether your articles rank for buying-intent keywords. The earnings in this update, $4.15 across Adsense and Amazon affiliate after several months of publishing, are representative of where most sites land in the early stages. The growth comes from consistent publishing and waiting for Google to fully index and trust the site.
Should you outsource blog content when you are just starting?
For most beginners, outsourcing blog content early is a costly mistake. When your site is earning a few dollars a month, spending $44 to $66 per article creates a financial hole that your traffic cannot close for a long time. More importantly, writing the content yourself forces you to understand the topic deeply, which improves the quality of your articles and your judgment about what your audience actually wants to read. Outsourcing makes more sense once you have revenue to offset the cost and a clear sense of what good content looks like for your niche.
Read Next
If you want to make money from writing itself rather than paying others to write for you, there are real paths that do not require a journalism degree or a large audience to start.
Check out 10 Ways to Make $5,000+/Month Writing Online (No Experience Needed!) for a breakdown of platforms and models where your own writing becomes the income source.
Sources
- iWriter content writing service: iwriter.com
- Income School Project 24 methodology: incomeschool.com
- Google Adsense ad network: google.com/adsense
- Amazon Associates affiliate program: affiliate-program.amazon.com
- Google Search Console: search.google.com/search-console
- Google Analytics: analytics.google.com
Related Reading
- I Wasted $66 on iWriter (So You Don’t Have To)
- How To Make Money Online Typing At Home (Skip Fiverr, Rev, and iWriter)
- I Wasted 2 Years on YouTube Before I Figured This Out: 5 Money Mistakes
- I Wasted 2 Years on YouTube Before I Figured This Out (Honest)
Helping 1 million working adults make their first $3,000 online with the skills they already have. Alston Godbolt, Platform Proof.