Multiple Income Funnel Review: The Last Chapter

This is the fourth video Alston Godbolt made about Multiple Income Funnel, and he says he hopes it is the last one. He started in May with a warning video, then put his money where his mouth was and bought the product himself, documented the entire sign-up process in a second video, then followed up with an update a couple of months later. Now he is closing the chapter with a direct answer to the question everyone keeps asking: is Multiple Income Funnel actually worth it?

The short version is no, and the reason goes deeper than the typical “this is a scam” take. The problem is not that the product is fraudulent. The problem is that the people making money with it are not following the system at all. They are doing something completely different, and if you learn what that something is, you do not need Multiple Income Funnel to do it.

What You’ll Walk Out With

A clear breakdown of what Multiple Income Funnel actually costs when you add everything up
Why you lose commissions if a customer buys at a higher level than you did
What happened after Alston sent 90 paid clicks through the system
The gap between what successful MIF promoters say and what they actually do
A step-by-step alternative that costs about the same and puts you in control of your list
Real numbers from people who commented on the video after trying the system
A tool to help you figure out which income stream fits your existing skills: finder.platformproof.com

What Multiple Income Funnel Promises

The core pitch behind Multiple Income Funnel is straightforward: it is a done-for-you, hands-off system. You sign up, you send traffic, and sales follow. You do not need to learn marketing. You do not need to build anything. You just point traffic at the funnel and the commissions roll in.

If you search “Multiple Income Funnel” on YouTube, almost every video you find repeats this same promise. Done for you. Hands off. Passive. The sales page uses the same language. The affiliate promoters use the same language. The entire marketing world around this product is built on the idea that you, the buyer, do not have to do any real work.

Alston was skeptical from his first video in May. After getting pushback in the comments from people saying he was wrong and that it was not some scheme, he decided the only honest thing to do was buy it. So he bought it, using an affiliate link from someone who promotes the product, and documented what he found.

The Real Cost: Breaking Down What You Actually Spend

Multiple Income Funnel advertises at $49 per month. That number shows up in search results, in YouTube thumbnails, and in the sales copy. But $49 is not what you spend. Here is the actual cost breakdown based on what Alston paid when he went through the signup process:

$49 per month is the base cost for the Multiple Income Funnel membership. That part is real.

Easy One Up is an upsell you need to buy to participate in the commission structure. The level you buy matters, and here is where it gets tricky: if a customer who joins through your link buys at a higher tier than what you purchased, the commission for that sale passes up to the next person in line above you. You lose it. So if you buy in at the minimum level, you are going to lose commissions from anyone who invests more than you did. Alston bought the $200 package to try to cover this.

A chatbot is also part of the upsell sequence. Alston spent around $100 on it. He notes that he was not entirely clear on what the chatbot does or how it fits into the overall system.

Traffic is the final piece. The system steers you toward buying traffic from Traffic Authority. Alston had already signed up with Traffic Authority separately, so instead he bought traffic from Udemy. This is where the money starts adding up fast, because you are not buying traffic once. You are supposed to buy it every month to keep leads flowing into the funnel.

When one of Alston’s viewers ran the numbers in the comments, the total Alston spent just getting started came out to roughly $400. A realistic first-year number, including monthly fees and traffic costs, would push well past $500 and likely higher depending on how much traffic you buy. That is important context for the alternative Alston walks through later.

What Happened After 90 Clicks

After Alston had everything set up, he sent traffic. Through his Udemy purchase, he got approximately 90 clicks going into the Multiple Income Funnel system. Those clicks became leads. People opted in, got added to his email list, and received one promotion through his link.

Then nothing. After that first promotion, those 90 leads stopped hearing from him. The system did not continue to market to them on his behalf in any meaningful way. They sat on the list, and that was that.

Here is what Alston believes happens to those leads after that first contact: they also get added to the product creator’s list. From that point forward, the creator’s team markets to them repeatedly over time. The leads are not lost, they are just no longer working for you. They are working for whoever built Multiple Income Funnel. If those people eventually buy something, the commissions are not going to you.

This is the gap between what the system promises and what it delivers. The promise is that you send traffic and money follows. What actually happens is you send traffic, the leads are captured once, and then they move into someone else’s funnel for long-term monetization. Your role in the process is essentially to fund the top of someone else’s list-building operation.

The Core Problem: The Gap Between the Pitch and the Practice

The done-for-you, hands-off system claim falls apart when you look at how the most successful people in the Multiple Income Funnel community are actually making their money.

They are not sending solo ad traffic to the funnel and watching commissions appear. They are making YouTube videos about Multiple Income Funnel. They are emailing their existing lists about Multiple Income Funnel. They are promoting it through their websites and content channels.

In other words, the people earning the most with Multiple Income Funnel are treating it as an affiliate product to market, not as a system to follow. They built audiences, they built email lists, and they are using those assets to promote MIF to people who trust them. The done-for-you system is the product they are selling, not the method they are using.

Alston says he has not been able to find a single person who has commented on his channel or videos saying something like: “You are 100% wrong. I followed the Multiple Income Funnel process exactly as described, I sent traffic to the funnel, and I am making money.” He has looked. That person has not shown up.

What he has seen instead are successful promoters who built YouTube channels specifically to review and recommend Multiple Income Funnel to new audiences. Those people are doing real marketing work. That work takes time, skill, and consistency. None of those things are captured in the phrase “done for you.”

Real Numbers From Real People Who Tried It

Alston’s comment sections across his four MIF videos filled up with people sharing their own results. Some were defenders of the product. Many were not. A few shared specific numbers.

One commenter reported spending $700 following the system. After all of that, they had made one sale for $20. Seven hundred dollars in, twenty dollars out. That is not a success story, and it is not an outlier. It represents what happens when someone genuinely tries to follow the process as described: buy in, buy upsells, buy traffic, send people to the funnel, and wait.

No one came forward to contradict that with a concrete counter-example. The people defending Multiple Income Funnel in the comments were defending the concept, not sharing their own verified results from following the traffic-purchase method. That absence of evidence is itself informative.

Not sure which income model matches what you already know how to do?

Answer a few questions and get a clear recommendation at finder.platformproof.com.

Build Your Own Multiple Income Funnel Instead

Here is what Alston recommends doing with the same budget you would spend on Multiple Income Funnel. The math works out in your favor, and you end up owning something valuable at the end of it.

Take $500 as your starting point. That is roughly what Multiple Income Funnel costs to get off the ground when you add the base fee, the Easy One Up purchase, and the chatbot. Here is how to spend that $500 instead:

Sign up for AWeber. AWeber is an email marketing service, and the first 500 subscribers are free. You pay nothing until your list grows past that point. This is the core tool you need, and you can start it at zero cost.
Learn one paid traffic channel. Spend time and money learning Facebook ads, YouTube ads, or Pinterest ads. Pick one. Do not try to do all three at once. Alston suggests spending around $100 per month on this. That is the same amount you would be spending on traffic through Traffic Authority anyway.
Build a landing page that collects email addresses. When someone clicks your ad, they should land somewhere that asks for their name and email. That is all. Do not overthink the design. The goal is to get them on your list.
Pick a niche you can speak to honestly. Alston uses a dog niche as an example. If you know dogs, you can promote dog training products from Clickbank, dog treat brands, advanced obedience courses, and eventually a course you create yourself. That is four or five income streams pointing at the same audience. That is a real multiple income funnel.
Promote multiple products to your list over time. Once someone is on your email list, you can send them offers for as long as they stay subscribed. The list belongs to you. No one can take it. No commissions pass up to someone else. Every sale goes to you.
Keep spending $100 per month on traffic. This is what you would have spent through Traffic Authority anyway. The difference is that now you are building your own audience instead of filling someone else’s funnel.

The math here is not complicated. With Multiple Income Funnel, you pay $49 per month to send emails and collect leads for a system that also routes those leads to the product creator’s list. With your own setup, you pay nothing for AWeber until you have 500 subscribers, and every lead you collect is yours permanently. The operational cost is essentially the traffic budget, which you would be spending either way.

The honest comparison is this: Multiple Income Funnel charges you $49 per month to do exactly what AWeber does for free. The difference is who controls the list and who gets the long-term benefit of those subscribers.

Honest Drawbacks of the DIY Approach

Building your own funnel is not as easy as Multiple Income Funnel makes it sound, and that is worth being direct about. Here are the real challenges:

You have to learn something. Running Facebook ads or YouTube ads takes time to figure out. You will make mistakes. You will spend money on ads that do not work while you are learning what does work. That learning curve is real, and Multiple Income Funnel’s appeal is that it claims to remove that curve entirely. It does not remove it. It just hides it.

You have to choose your niche. This sounds simple but it trips a lot of people up. Picking something you actually know and care about matters, because you will be writing emails, creating content, and talking to people in that space for months or years.

It takes longer to see results. With Multiple Income Funnel, you have the feeling of doing something because you are sending traffic to an existing system. Building from scratch means you are assembling the pieces yourself, and the results come more slowly at first.

None of these drawbacks change the conclusion. The DIY approach is harder in the short term and significantly better in the long term. You own what you build. You cannot say that about a subscription to someone else’s funnel.

Find Your X

The core argument in this video is not “avoid online income.” It is “stop paying for systems that do not put you in control.” If you want to build something real, the first step is figuring out which income model fits what you already know how to do. That question is exactly what the Platform Proof Finder is built to answer. Go to finder.platformproof.com, answer a few short questions about your skills and situation, and get a specific recommendation you can act on today.

Frequently Asked Questions

Is Multiple Income Funnel a scam?

It is not a straightforward scam in the sense that the product does not exist. You do get access to the system and the commission structure is real. The problem is that the marketing does not match the reality. The done-for-you promise does not hold up when you run traffic through it and watch what actually happens to your leads.

How much does Multiple Income Funnel really cost to start?

Plan for at least $400 to $500 to get started when you account for the $49 monthly base fee, the Easy One Up upsell at a competitive level (around $200), the chatbot upsell (around $100), and your first month of traffic. Ongoing costs include the $49 monthly fee plus whatever you spend on traffic each month.

Why do you lose commissions if a customer buys at a higher tier?

The commission structure in Multiple Income Funnel is tied to Easy One Up. If someone buys through your link at a higher tier than the one you purchased, the commission for that sale passes to the next person above you in the structure who is qualified at that level. To avoid losing commissions, you need to buy in at a level that covers what your customers are likely to purchase, which means spending more upfront.

What is Traffic Authority and do you have to use it?

Traffic Authority is a paid traffic service that Multiple Income Funnel steers you toward purchasing. It is not technically mandatory, but the system is built around using it. Alston used Udemy traffic instead because he had already signed up with Traffic Authority separately. Either way, you are paying for clicks every month to keep leads entering the funnel.

Is AWeber actually free to start?

Yes. AWeber has a free plan that allows you to build an email list of up to 500 subscribers and send broadcasts to them. You do not pay until you grow past that threshold. For someone just starting to build an email list, this makes it a genuinely zero-cost starting point compared to paying $49 per month for the Multiple Income Funnel membership.

Can you make money promoting Multiple Income Funnel?

Some people are making money with it, but they are doing it by promoting the program to their existing audiences on YouTube, through email lists they already built, and through websites with established traffic. If you have those assets already, you could use them to promote MIF. If you do not, you would be better off using those same assets to build your own income funnel.

What does a real multiple income funnel look like?

Alston uses a dog niche example. You could promote a dog training course from Clickbank, then dog treats, then advanced obedience training, then eventually a course you create yourself. Each of those products goes to the same email list. Each promotion is another income stream pointing at the same audience. That is a multiple income funnel that you own and control entirely.

How do you know which niche to build around?

Start with what you already know. The best niche is one where you have real experience or genuine interest, because you will be creating content and sending emails about it for a long time. If you are stuck, the Platform Proof Finder at finder.platformproof.com asks a few questions about your background and gives you a specific direction to start with.

Sources

Alston Godbolt, “Multiple Income Funnel Review: The Last Chapter,” YouTube, Platform Proof channel
Multiple Income Funnel sales page (referenced in video)
AWeber free plan details: aweber.com
Easy One Up commission structure (referenced in video)
Traffic Authority paid traffic service (referenced in video)