Project 24 Income School Update (July 13-19): Traffic, Earnings & Is It Still Worth It?

Forty-eight pageviews per day. That is where one blogger stood after running four websites, publishing nearly 200 blog posts across them, and sticking with the Income School Project 24 system for more than a year. The number sounds small. But when you dig into the traffic sources, the earnings breakdown, and the one search engine that refuses to show up, the real lesson snaps into focus fast.

This video is a raw, week-by-week progress report for the seven days of July 13 through July 19. The creator walks through every site stat out loud, names the income streams, admits what went wrong with his first 30 blog posts, and gives a straight answer on whether Project 24 is still worth the cost. No polished launch story. No screenshot of a big month. Just the actual numbers and what they mean for anyone following the same road.

What You’ll Walk Out With

The exact weekly traffic numbers for four active websites running in parallel across different niches
Why Bing, DuckDuckGo, and Yahoo send more traffic than Google to a site with 97 published blog posts
A plain-dollar earnings report: $250 total from AdSense, Amazon Associates, and YouTube monetization
The keyword research mistake that made the first 30 posts nearly useless for traffic
How a YouTube channel can outperform blog-only competitors in the same niche
An honest verdict on whether the Project 24 course is worth joining right now
Practical next steps for anyone stuck at the mid-journey plateau with no Google traffic
Not sure which online income model fits your actual situation? finder.platformproof.com gives you a clear answer in minutes.

Site One: 97 Posts, 337 Pageviews, and Almost No Google Love

The first site is the largest in the portfolio. It carries 97 published blog posts and 27 YouTube videos tied to the same niche. For the week of July 13 through July 19, it recorded 337 pageviews, 322 unique visitors, an average time on page of four minutes and 22 seconds, a bounce rate of 90.31 percent, and an exit rate of 85.76 percent.

The math works out to roughly 48 pageviews per day. At that pace, the site is on track to cross 1,000 pageviews for July, which the creator flags as solid forward progress. Two of those seven days got a measurable push from Amazon Prime Day, which drove product-comparison searches and sent readers to the review-style posts that make up a big chunk of the content library. Remove those two days and the daily average drops a bit, but the trend is still moving upward.

Where is the traffic coming from? Of the 123 organic search visitors logged that week, the ranking order goes Bing first, then Yahoo, DuckDuckGo, Quora, Facebook, YouTube, and then Google buried near the bottom. Google is contributing roughly one pageview every three days to a site that has been publishing consistently for over a year. The creator calls it strange. If Google participated at the same rate as the rest of the web, the site could realistically double or triple its weekly numbers without publishing a single additional post.

Geography follows the expected pattern for English-language content: United States at the top, then United Kingdom, Canada, Australia, India. The audience is real and engaged enough to stay on the page for four-plus minutes on average. The traffic just is not coming through the channel that controls roughly 75 percent of all organic search volume.

Site Two: 40 Posts and a Surprising Google Relationship

The second site tells a different story. It sits at roughly 40 published posts. It was created on October 25th and targets a broader niche. For the same week, it generated about 60 pageviews with 6 unique visitors. Average time on page was low, and each visitor appeared to read exactly one piece of content before leaving. Projected monthly traffic comes out around 270 pageviews at that daily rate.

Here is the interesting part: Google actually sends more than half this site’s traffic. Direct traffic and Facebook add smaller shares, with Bing and DuckDuckGo rounding out the rest. For whatever reason, Google has warmed up to this property in a way it has not to the larger one. The creator does not dig deeply into why the two sites receive such different Google treatment, but the contrast matters for anyone building a second or third project. Niche selection, domain age, internal linking structure, site speed, and even the theme in use can all shift how Google prioritizes you in its queue.

The geographic split mirrors site one: United States, United Kingdom, Canada, India, Australia, Bangladesh. The audience is smaller but appears to be arriving through more intentional search queries given the higher share of Google traffic.

Site Three: The Learn Kenosha Experiment

The third site, Learn Kenosha, was not originally a content play. The creator built it to sell advertising space to local restaurants and businesses in Kenosha. The idea was simple: a local city website would attract paid placements from small businesses looking for digital visibility. The problem became obvious almost immediately. No business is going to pay for ad space on a site with no readers. To build that readership, he started publishing blog posts. Now it functions exactly like any other Project 24 content site, even though it started from a completely different revenue premise.

For the week of July 13 through July 19, Learn Kenosha recorded 39 pageviews, 37 unique visitors, a 17-second average time on page, and a bounce rate around 90 percent. The site has about 25 posts published. Google does not appear to have a problem with this property. The 17-second average time on page is worth flagging, though. Visitors landing and leaving that quickly are not reading. They are either arriving by mistake, finding the content does not match what they expected, or the page cannot answer the question fast enough. At 25 posts, fixing this with tighter headline-to-content alignment and more targeted keywords is entirely possible.

Site Four: The Portfolio Experiment That Got Too Heavy

The fourth site grew out of an earlier plan to launch a new blog every two months, eventually running six properties simultaneously to see which one grew fastest. The creator worked on it on and off but eventually let it go. Maintaining four sites at once became genuinely overwhelming. Producing quality content across that many properties without letting any of them stagnate required more time than one person could manage while also holding down a day job, running the YouTube channel, and keeping up with the other sites.

He also owns a domain name for a fifth site that was never built. He notes the cost of that unused domain as a small, honest mistake. The lesson here for anyone early in the Project 24 path is direct: picking one niche and staying there is not just good strategy. It is a practical requirement for a solo creator. Four sites is a lot. Six would likely break the model entirely. Time is the real constraint, not ideas.

The Earnings Report: $250 Across Three Real Income Streams

A commenter asked directly about money, so the creator gave a straight answer. Total earnings across all sites and channels at the time of filming: approximately $250. That figure comes from three places, and each one operates differently.

First, Google AdSense. The daily payouts get described as nickels and pennies, which is accurate at these traffic levels. AdSense revenue scales with pageviews. At 48 pageviews per day on the largest site, the daily payout is not going to cover a meal. But it is real money accumulating daily, and it compounds as traffic grows. The practical ceiling for AdSense-only blog revenue is relatively low, which is why most Project 24 creators treat it as a baseline rather than the primary goal.

Second, Amazon Associates. He cleared the trial period and is now a full associate, meaning he has made qualifying sales and is no longer on probation. The product-review posts on site one are the most likely source of affiliate clicks, and Amazon Prime Day gave those posts a meaningful traffic spike during the week covered. Amazon Associates is the highest-ceiling income stream for content sites built around product recommendations. Commission rates vary by category but can turn a single well-targeted review post into a consistent monthly earner once it ranks.

Third, YouTube monetization. With 27 videos published to the niche channel, he is earning some revenue directly from watch time. YouTube AdSense requires 1,000 subscribers and 4,000 watch hours to unlock monetization. If he has crossed that threshold, the channel is generating a small but growing additional income layer alongside the blog. The two work together. A YouTube viewer can click through to the blog, and a blog reader can discover the channel through an embedded video or a recommended link.

$250 in total earnings is below what most Project 24 students hope to reach after a full year. The creator acknowledges this directly and names the main culprit: Google’s near-absence from site one’s traffic mix. If Google sent traffic at the same proportion it does for site two, the earnings figure would almost certainly be two to three times higher without publishing a single new post.

The Keyword Research Mistake That Costs Real Traffic

Here is the most actionable part of the entire update. The creator spent his first 30 blog posts targeting the wrong keywords. Not wrong in the sense of bad writing or thin content. Wrong in the sense of targeting phrases that were too competitive, too vague, or too mismatched to actual search intent for a domain at his authority level.

The result is visible in his own data. Of those first 30 posts, only two or three generate any meaningful traffic today. The other 27 produce close to nothing. If each post took three to five hours to research and write, that is somewhere between 80 and 150 hours of work that produced almost no return. Those hours cannot be recovered. The posts sit on the site, pulling no significant traffic and contributing no meaningful revenue.

The last 60-plus posts, published after he got more serious about keyword selection, now account for the majority of his traffic. The quality of the posts did not necessarily change. The topic selection did. Income School’s keyword research framework grades keyword difficulty based on how many low-authority sites are currently ranking, how well those pages actually answer the question, and whether a new entrant has a realistic path to page one. Applying that framework from post one, not post 30, is the difference between building momentum early and spending a year posting into a void.

If you are in the early stages of building a blog, this is the single most important warning in the video: every post published to the wrong keyword is compounding debt, not compounding interest. You are trading time for nothing. Get the keyword process right before you publish, not after you have 30 posts that nobody finds.

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The Google Problem and What You Can Actually Do About It

Google controls roughly 75 percent of all organic search traffic on the web. If your site is invisible there, you are working with a fraction of the available audience regardless of how good your content is. The creator knows this. Site one gets almost nothing from Google, while Bing, DuckDuckGo, Yahoo, Quora, Facebook, and even YouTube each contribute more visitors.

He names a few possible causes and paths forward. First, site speed and theme. Income School released a new theme around this time, and he wants to test whether installing it improves Google’s crawl behavior and ranking responsiveness. A slow-loading site signals poor user experience, and Google downgrades slow properties in the rankings even when the content is strong. Second, topical authority and early content quality. Publishing 97 posts builds depth across a niche, but if early posts with near-zero engagement signal low relevance to Google’s algorithms, the entire domain can get held back. Third, the early bad keyword choices. A cluster of posts that nobody reads and nobody links to creates a trust signal problem for the whole site, not just those individual pages.

His plan: keep publishing quality content, accelerate YouTube production, test the new theme for speed improvements, and trust that consistent volume eventually forces Google to rank the site. For most content properties, Google’s ranking momentum builds slowly and then accelerates. A site that has been posting consistently for 18 months and has not yet broken through is often much closer to that acceleration point than the weekly traffic numbers suggest.

The YouTube Advantage Nobody in His Niche Is Using

Here is a real competitive insight buried in the update. The dominant competitor in site one’s niche publishes only blog content. No YouTube channel. No video presence. The creator has 27 videos attached to his niche already and is getting measurable YouTube referral traffic to the blog. He is also ramping up video production aggressively in the week this update was filmed.

This matters more than it might look at first. A content creator who covers a niche through both text and video is significantly harder to dislodge than one who only publishes blog posts. YouTube’s recommendation engine sends viewers to related videos, which then link back to the blog. Readers who find the blog through search can discover the channel. Each piece of content makes the other more discoverable and more authoritative. When Google eventually picks up the blog, the trust signals built through YouTube referral traffic and brand search reinforce the rankings rather than leaving them exposed.

If you are building a niche content site and your main competitors are blog-only, starting a YouTube channel alongside it is one of the smartest early moves available to you. It takes more time per topic than writing a post alone. The compound returns are significantly higher than publishing twice as many posts to a channel that is already saturated with text content and has no video presence at all.

Is Project 24 Still Worth It? A Direct Answer

The creator gives a clear yes, with honest context attached. Without Project 24, he says he would not have a YouTube channel, he would not have the volume of blog content he does, and he would still be making the keyword research mistakes that killed his first 30 posts. The course gave him a structured process at a time when he would otherwise have been guessing his way through every decision.

That said, he is transparent that his results fall below what he expected at this stage. $250 in total earnings after more than a year of consistent work is not the outcome most people picture when they join Project 24. The reasons are specific to his situation: the early keyword mistakes, Google’s suppression of site one, and the decision to spread effort across four sites at once. None of those outcomes are inevitable for someone who picks one niche, gets the keyword research right from the very first post, and treats the blog as a focused long-term project rather than a portfolio test.

Project 24 functions as a framework, not a guarantee. It removes the guesswork about what to do. It does not remove the need for discipline, patience, and correct execution on the things that move the needle most. Keyword research and content depth are the ones that matter most. If you go in knowing that and commit to both from day one, the course delivers real value.

The Real Numbers Across All Four Sites

Here is a plain summary of where things stood during the week of July 13 through July 19 across the entire portfolio:

Site 1 (largest, 97 posts, 27 YouTube videos): 337 pageviews, 322 unique visitors, 4:22 average time on page, 48 pageviews per day, projecting over 1,000 pageviews for July. Main organic source: Bing. Google: roughly one pageview every three days.
Site 2 (approximately 40 posts, created October 25): about 60 pageviews, 6 unique visitors, roughly 9 pageviews per day, projecting around 270 pageviews for the month. Google accounts for more than half of organic traffic.
Site 3, Learn Kenosha (approximately 25 posts): 39 pageviews, 37 unique visitors, 17-second average time on page. Local city site repurposed as a content property after the original ad-sales premise failed.
Site 4: Maintenance only, no longer actively growing. On-and-off publishing stopped when the management overhead became too heavy to justify.
Total earnings to date: approximately $250 from Google AdSense, Amazon Associates, and YouTube monetization combined.
Posts driving real traffic on site 1: roughly 65 to 70 of 97, concentrated in the most recently published 60-plus posts.
Posts with near-zero traffic on site 1: approximately 27 to 30, all from the early phase when keyword research was not being applied correctly.

Find Your X

If this update makes one thing clear, it is that the right starting point matters more than the volume of work you put in afterward. A blogger who targets the wrong keywords for a year ends up with 30 useless posts and a Google situation that takes months to recover from. A blogger who spends week one getting keyword selection right publishes fewer posts in the first few months but builds traffic that actually compounds.

The same logic applies to picking the model in the first place. Blogging is not the right fit for every person. Neither is YouTube, affiliate marketing, or building a course library. The fastest path to your first $3,000 online depends on the skills you already have, the time you can realistically commit, and the type of content you can sustain producing week after week without burning out. finder.platformproof.com helps you figure out which model that actually is before you spend a year building the wrong one.

Frequently Asked Questions

How long did it take to reach $250 in total earnings across all sites?

The creator does not give an exact launch date for every site in this video, but site one has been active for well over a year and site two was created in October. The $250 figure represents cumulative earnings across Google AdSense, Amazon Associates, and YouTube monetization. Results at this level are typical for creators who are still in Google’s sandbox on their primary site or who published a significant number of early posts to keywords that were too competitive for their domain authority at the time.

Why does Bing send more traffic than Google to a site with 97 blog posts?

Bing, Yahoo, and DuckDuckGo use different ranking algorithms and have shorter sandbox periods for new or low-authority domains. Sites that have not yet earned Google’s trust often rank on alternative search engines months before Google will touch them. Google’s algorithm tends to hold back new or mid-authority properties even when the content is well-written and targeted, using historical trust signals, backlink profiles, and engagement metrics that take time to accumulate. Once the domain trust builds, Google traffic typically overtakes everything else combined.

Is Project 24 still available and worth joining today?

Income School’s Project 24 is a structured course that pairs niche blogging with YouTube as a combined income strategy. Whether it is worth the cost depends almost entirely on whether you can commit to applying the keyword research framework correctly from your very first post and publishing consistently for 12 to 24 months. It works well for creators who follow the system as designed. It produces slower results for anyone who skips or rushes the keyword selection process, which this update makes clear through the data on the first 30 posts.

Can running four websites at once actually work for a solo creator?

Technically yes. Practically, it spreads your time thin enough that none of the sites receives the publishing frequency needed to build topical authority and earn consistent Google attention. The creator in this video is candid that maintaining four sites became overwhelming and that site four effectively stopped growing. Most successful multi-site content creators either have a team helping them or grew one site to meaningful revenue before starting a second property. Going wide before going deep tends to delay success on all fronts rather than accelerating any one of them.

How much does Amazon Associates actually pay per sale?

Amazon Associates pays a percentage commission on qualifying purchases made within 24 hours of a click through your affiliate link. Commission rates vary by product category: electronics sit at 1 to 3 percent, home improvement and outdoor goods pay 3 to 5 percent, and beauty, apparel, and certain specialty categories can reach 8 to 10 percent. A review post that drives 10 sales of a $100 item in a 4 percent category earns $40 from that single page, month after month, as long as it keeps ranking. At volume, that adds up.

What is ClickFunnels and why does the creator use it instead of separate tools?

ClickFunnels is an all-in-one platform for building landing pages, lead capture forms, and automated email sequences. The creator uses it to manage the email marketing side of his business: capturing subscriber addresses, delivering lead magnets, and running follow-up sequences. He recommends it because it combines tools that would otherwise require three or four separate subscriptions into one platform, often at a comparable total monthly cost. For someone managing multiple sites with limited time, fewer logins and fewer integrations to maintain is a real operational benefit.

What should I actually do if Google is not indexing or ranking my blog posts?

Start by checking Google Search Console for manual penalties, crawl errors, or indexing exclusions. If your pages are indexed but not ranking, compare your content depth against the top three pages currently ranking for your target keyword. Are those pages longer, more authoritative, or better structured? If your pages are not indexed at all, submit a sitemap through Search Console and manually request indexing for your key posts. Improving site speed through a faster theme, caching plugin, or image optimization can also clear technical barriers. For new domains, Google’s sandbox period can suppress rankings for six to twelve months regardless of content quality, so patience combined with consistent publishing is the standard prescription.

At what point should someone stop and reassess a blog that is not getting Google traffic?

Not getting Google traffic in the first six months is completely normal for a new domain. Not getting Google traffic after 18 to 24 months of consistent, quality publishing on properly targeted keywords is worth a serious audit. Before giving up entirely, check whether your content actually matches the search intent behind your target phrases, whether your keyword difficulty targets are realistic for your current domain authority, and whether technical issues are quietly blocking crawling or indexing. Many content sites see their first real Google traffic surge somewhere between months 12 and 18. Stopping at month 10 or 11 means leaving the accumulated progress on the table right before the compounding starts.

Sources

Project 24 Income School Update (July 13-19), YouTube, Alston Godbolt channel, video ID 0jgTovdSbc4
Income School, Project 24 course, incomeschool.com
Google Analytics, traffic source data referenced in video
Amazon Associates Program, commission structure, affiliate-program.amazon.com
ClickFunnels, landing page and email automation platform, clickfunnels.com