Play Skool Games, Win Skool Prizes
Transcript
In this video, I’m going to reveal step by step how Caprice Brown makes 67, 997 monthly recurring revenue with his Skool community. Now, the really cool thing about this is once you understand the process, and it really is only a four step process, you can do this with literally anything. And so what I’m actually going to do is I’m going to work on Backwards.
In this video. So normally I do front to back, but let’s start off by what, how he’s making his money. He’s making his money by having the project. One of the ways that he’s making his money, I should say. He has the monthly recurring revenue is coming from the project. He has 1. 3 thousand members at 75 per month.
And now if we look at this, he’s Join the number one clothing brand community in the world. So he is in the wealth niche where he is going to help people start a clothing business. So that is, if we look at this is the convert. Okay. And consequently we have to work backwards and look at his funnel.
I looked at his. His Twitter account, he doesn’t have a huge following. He still gets a bunch of views on his Twitter account. His Twitter accounts mostly about basketball and his sport. Okay. If we look at this, he has most of his following over on YouTube. And if we look at his YouTube account is more vlogging and lifestyle.
He’s showing the results of his successes. He has done an amazing job with his clothing brand, and he’s basically teaching people how to start a clothing brand. So if we look at this the convert is called the project. Okay. The niche that he is in the wealth niche. So if we wealth, and then if we niche down a little bit, he is starting helping people start a clothing business.
Now this is really important because within wealth, there are so many other opportunities like affiliate marketing, digital products, coaching, consulting, things of that nature. So it’s important that you not only pick a niche, but you niche down. Okay. So if you want to be successful online and you want to make any money, you’ve got to pick one niche.
And then niche down. Don’t start at wealth. It’s way too broad. Even if we think about we could do, and this is going to get into the weeds a little bit. We can do make money online, make money offline. And then within Make Money Online, for example, we have a clothing startup, start a clothing business.
We have Amazon FBA. FBA here. We have FDBA, FBA. We have affiliate marketing. We have digital products. You get the idea, right? And It’s really important to niche down, pick a niche and then niche down. So for him, like I said, he is Helping people start a clothing business And basically what he is doing in order to get the attention Because this is what’s most important is he is using YouTube to get this attention.
And if we look he has 71, 000 subscribers, which is really good And more importantly, look at the views that he’s getting, how to actually start a clothing brand. He is using keyword research. So if we look at this, the keyword so if we typed in how to start a, look at this. So all of these are different.
Questions are, they’re asking people are asking how to start a clothing brand. So he’s essentially looking at that a, he’s helping people start a clothing brand. As you can see, B, he is doing a lot of lifestyle vlogging. These are the results of me being able to start a clothing brand. And the other thing too, that I want to point out, which is really incredible is that he was able to do this at 17, right?
And so that’s a, another angle that makes him unique. He We all have an interesting story that we can use to help us grow an online business. His happens to be that he started a successful brand, how to start a closing brand, as you can see here at 17. And again, once again, these are the results. And so if we look at this again, it’s a very simple four step process.
He creates content. He identified his niche. He creates content and gets attention on youtube. He is then funneling people. If we look at this, We simply can click on this video. I’m going to mute this here like that and then if we look he is funneling people Pause that. If we look at his most, okay, so this is his latest video.
If we look at this, now look at, he is funneling people over to Skool. So again it’s very simple once you are able to spot this four step process because it’s repeatable. Okay. It’s something that everybody can do. Anybody can do. He is using free attention. free attention like this.
And then YouTube is his mode of transportation. His funnel is he adds a link to his community in the YouTube description, oops, in the YouTube description. And then he simply states exactly what people are going to get out of his community, if I can find it. And because he has shown his results, On the front end, it’s an easy con conversion for people that are interested a in his story and want to achieve something similar, but you can see here it’s, it doesn’t really get any simpler, easier than this.
The other cool thing is he’s actually showing results of that people are having, not just his results, because it’s one thing if you can get results for yourself, it’s completely different if you can go out and get results for other people. And you can see here that this is really, this is it.
All right. So if you are looking to get started again, I’ve got a 14 day free trial link in the description. If you want to use my affiliate link. But more importantly, this is something you can do. Okay. I’m not saying you’re going to make 67, 000 per month. I am not saying that at all. What I’m saying is you can make monthly recurring revenue with Skool.
I’m just going to put Skool here and it’s really as simple as identifying one niche and then niching down. So let’s say you wanted to. Let’s say you wanted to start gardening, right? Your niche would be gardening. But, under gardening, there’s tomato gardening, there’s, gardening in Colorado, for example.
You would have to find your sub niches. Find sub niches. And then you’re going to get out, go get attention. And one simple way to do it is with YouTube. There are tons of people on YouTube and you can type in something like how to plant tomatoes or potatoes, how to plant potatoes and then niche down. And so you could actually focus solely on organic growing, organic planting.
And that would be, if we come back over here, that’s going to be your niche and your attention would be creating content on YouTube to attract people that are interested in organic planting. All right. And then your funnel and he’s really successful. So who am I to tell him how to do it? But almost what I would love to do if I could reach out to him, I would say, Hey why don’t you do email marketing?
So you can get more people into your funnel. Because when you send people over to Skool, they might not be interested in buying right away. But if you give them something in exchange, maybe you give them a planner start your clothing brand planner. You get more people on your mailing list and then you can actually follow up with email marketing.
But again, who am I to tell him how to run his business? But this is essentially all you have to do. Okay. It’s only a four step process. And if you can analyze how other people are successful, you can actually be successful yourself. So what I encourage you to do is go out, identify your niche and niche down.
As you can see here, I’ve got all of these sub niches. Go out and get attention. The best way to get attention is where people are already hanging out and where your target audience is already hanging out. You can do paid attention if you want it to, you can run paid ads. And you can either run paid ads to like a lead magnet, or you can run it to a, an offer, or you can even run it directly to a Skool community.
And so I’m going to put low ticket offer here. So if you want it to. You have options, but then you’re going to funnel them eventually to your community. You’re going to make it an irresistible offer for people that know about Caprice Brown. This is an irresistible offer because they want to know how they can go get on the road to becoming a brand owner.
A lot of these guys might be 17 or, in their twenties. And so what makes this offer what’s called irresistible is they have a an elite network of brand owners and Online breadwinners weekly support calls for people that are getting stuck and frustrated, access to design coaches and paid ad coaches.
Now, if you brought these, if you extracted these out individually, it’s probably going to cost much more than 70 to 5 per month. And so that’s why this is a irresistible offer because, he’s bundling everything up into, I would assume something inexpensive relative to what they’re getting.
Okay, when you think about an irresistible offer, when you think about an irresistible offer, customer has to feel like they’re getting more in value than what they’re giving in terms of money. So this is how he’s doing it. A shout out to him. He’s doing an incredible job, especially at 17. I certainly wasn’t thinking about Doing a clothing brand or, having a seven figure business.
That was the last thing on my mind. So shout out to him and his incredible, his hard work. Again, if you want to get started with Skool, I’ve got a two week free trial, go ahead and click the link down below. If you get started using my affiliate link, I will meet with you one on one for one hour to help you build your business.
Give you a few ideas. And help you flush this out. This four steps can be confusing, but I’ll help you flush it out if you’ve got questions. Thanks for watching guys, and we’ll see you in the next video.